Cultural excellence in the hotel and tourism industry: When translation turns into transcreation
A relaxing vacation? A perfect stay in a hotel? Everyone has a different opinion about it. However, cultural imprinting and…
A relaxing vacation? A perfect stay in a hotel? Everyone has a different opinion about it. However, cultural imprinting and…
A car whose name doesn’t go at all and a lemonade that implies lustful intentions: The translation of brand names…
Christmas carols are part of our cultural heritage and informal singing gatherings inspired by the miracle of the birth of…
Anyone starting a business or launching a new product is likely to spend a lot of time searching for the…
What really matters when you have sensitive documents translated? How do you choose the right translators, and what internal preparations…
A wrong word at the wrong time, a bouquet of flowers that is too expensive, or a code of ethics…
A Soviet head of state and General Secretary who threatened the West. A Japanese prime minister who ignored a diplomatic…
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