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Cultural excellence in the hotel and tourism industry: When translation turns into transcreation
A relaxing vacation? A perfect stay in a hotel? Everyone has a different opinion about it. However, cultural imprinting and…
A relaxing vacation? A perfect stay in a hotel? Everyone has a different opinion about it. However, cultural imprinting and…
They stand between powerful nations and powerful people. They are there, even if they are rarely in the spotlight. The…
Localization is the magic word when you want to use an app to help you grow and capture new markets.…
Just under nine million apps currently compete for our attention in the digital stores of Apple, Google, and other platform…
Don’t worry, we are not about to persuade you that machine translation is the work of the devil. However, what…
Fancy translating animal sounds? Does it even matter? In Germany, when a rooster crows in the morning, almost every German…
Different language, different personality? One thing is for sure: every person is unique. Our personality is not only determined by…
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